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KGCCI Champion CEO Interview Series

The KGCCI Champion CEO Interview Series features inspiring leaders from the German-Korean business community, sharing their perspectives on leadership, innovation, and cross-cultural business success. Through candid conversations, the series highlights the people, ideas, and values shaping the future of Korean-German economic cooperation.

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adidas INT

🎥 KGCCI Champion CEO Interview Series | Episode 2

WATCH THE FULL INTERVIEW

 

In the second episode of the KGCCI Champion series, Markus Morent, Managing Director of adidas Korea shares how Korea has become a strategic trend-leading market, shaping innovation, culture, and consumer experiences for adidas worldwide.

From combining sports, culture, and community to embracing digital transformation and sustainability, Markus highlights how adidas Korea is building meaningful local connections while strengthening the bridge between Korea and Germany.
 

Previous Episodes

Ep 1. Maing Joo-Seuk |Managing Director of FUCHS Korea

🎬 Watch the full interview

Ep 2. Markus Morent | Managing Director of Adidas Korea

🎬 Watch the full interview

Ep 3. Benedict Kothe | New Country Head of Jungheinrich Korea Ltd.

To be uploaded - Stay tuned!

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